Our Blog : 06/01/10 – White House Task Force releases plan to end childhood obesity : Slow Food USA
Our Blog : 06/01/10 – White House Task Force releases plan to end childhood obesity : Slow Food USA.
“Marketing to children is a great example. One of the report’s recommendations is that the food industry independently develops both a definition of “marketing” and voluntary standards for what foods can be marketed to children. Hmm. Marion Nestle shares my skepticism, noting that self-regulation has not worked in the past. The report does state that if voluntary regulation efforts do not work, the FCC “could consider revisiting and modernizing rules on commercial time during children’s programming.” And what about school lunches? Despite the report’s clear recommendations and the call of several hundred thousand Americans for healthier school food, the Child Nutrition Act languishes in Congress, waiting for adequate funding and the legislature’s vote. Let’s hope that they follow through.”
Is there anyone who isn’t skeptical about corporate self-regulation? Contact your federal delegation and ask them to move the Child Nutrition Act through Congress now.
Healthy Children, Healthy Planet is one Northwest Earth Institute course focused on how children form values around food, exercise and other lifestyle habits. NWEI has nearly completed a new course guide on the specific topic of corporate marketing to children and value formation. Parents, educators, and community mentors need help when it come to competing for any child’s attention.It helps to appreciate what we’re up against when it comes to shaping children’s values and making sure they know what a healthy choice looks like.
You are encouraged to sponsor a page in this new course guide. Northwest Earth Institute; visit their site and support their work!
